Digipic
For festivals, gigs and club nights

Collect festival photos from the whole crowd

Your photographer is at the stage. The crowd is everywhere. Let visitors contribute their photos via QR code — from the first act to the last song, and everything in between.

  • Free to start
  • No app for visitors
  • Everything in one place
Digipic event dashboard with a QR code for the festival

How to collect the crowd's photos

Three steps — done before the gates open.

  1. Steg 1

    Create the event

    Sign up free and create an event for the festival. Name it with the festival and the year. Done in under a minute.

  2. Steg 2

    Spread the QR code

    Put it at the gate, on the stage screens between acts, at the bars and around the site. Add it to the social media event too.

  3. Steg 3

    Photos stream in

    Visitors upload throughout the day. Afterwards you have hundreds of photos from angles no photographer could have covered.

Made for large sites and lots of people

Low friction for visitors, plenty of material for you.

No app required

Visitors scan and upload in the browser. No installation, no account — decisive when nobody has patience for friction on a festival site.

QR code on screens and signs

Show the code between acts, put it at the bars and the gate. Every entry point leads to the same gallery.

Everything in one place

Instead of photos scattering across a hundred social accounts, they land in one collection you have access to.

Download everything at once

The whole collection at full resolution in one click — ready for the aftermovie, social media and next year's marketing.

Festival photos — the crowd is your biggest photographic resource

A festival is normally documented by one or two accredited photographers moving between stages. They do good work, but they're two people on a site holding thousands, and they go home before the best part happens.

The photographer covers the stage, not the experience

Press photos from a festival look broadly the same every year: the artist backlit, a raised fist, a wide shot over the crowd. They're needed, but they say nothing about what it was like to be there.

What describes the experience is something else. The food queue, the group sitting in the grass between acts, someone asleep on a blanket at four in the afternoon, the rain that arrived during the penultimate set. Those photos exist only on visitors' phones.

The photos scatter in a hundred directions and you reach none of them

Visitors are already photographing, in enormous quantity. The problem is that the material spreads across thousands of private accounts and stories that vanish within a day. You see a fraction of it, and you have no practical way to use any of it.

A hashtag doesn't solve that. It gives you an unsorted stream of low-resolution screen versions with no rights and no way to download anything at usable quality. A shared gallery gives you the originals instead, collected in one place.

Next year's tickets are sold with this year's photos

What actually sells the next edition is evidence that it was worth being there. Photos of a full site, people who look happy and the mood late in the evening do more than any advert.

With hundreds of such photos collected and downloaded right after the festival you can work with them all year. With only the press shots from the stage, you're selling next year on artist names and nothing else.

Be clear about what you'll do with the photos

If you intend to use visitor photos in marketing, be clear about it at the point of upload — and bear in mind that photos of identifiable people need more than a hurried tick in an upload box.

A practical approach: collect broadly, then deliberately select the individual photos you want to use publicly. Contact the uploader and the people in the photo for the few images it actually concerns. It takes an hour and removes the whole problem.

Practically: the code has to be seen often

On a festival site you're competing with everything else for attention. A code in the programme yields almost nothing. A code on the stage screens between every act, on signs at the bars and at the gate yields considerably more.

Have a host mention it once from the stage early in the day. That's the single most effective thing you can do, and it costs ten seconds. Then download everything within a week, while the storage period still applies.

Common questions about festival photos

What organisers usually ask.

Do visitors need to download an app?

No. They scan the QR code with the phone camera and upload in the ordinary browser. On a festival site that's absolutely decisive — nobody installs anything while standing in a queue.

Where should we put the QR code on site?

On the stage screens between acts, on signs at the bars, at the gate and by the food stalls. Every code leads to the same gallery. Also have a host mention it once from the stage — that produces more than anything else.

Does it replace a festival photographer?

No, it complements one. The photographer gives you the composed stage shots. The crowd gives you the site, the atmosphere and all the hours the photographer wasn't there.

Can we use visitor photos in marketing?

You can download everything at full resolution, but be clear at the point of upload about what the photos might be used for. Photos of identifiable people need their agreement — collect broadly and ask permission for the individual images you actually want to publish.

Does it work when the mobile network is overloaded on site?

Visitors need a connection at the moment they upload, not when they take the photo. If the network is saturated during the headline act, uploading later that evening or the next day works just as well — the gallery stays open.

How many photos can we receive?

That depends on the plan. The free plan covers a small club night, while a festival needs a paid plan with considerably more uploads. You can upgrade during a running event if you run out.

How long are the photos kept?

The free plan keeps them 30 days, paid plans longer — up to a year. Download the whole collection right after the festival and you have the material available all year.

Ready to collect the crowd's photos?

Create the event free today. No credit card, no installation — done in under a minute.

Create event free